Social Networking

It has been suggested to me that one of the best ways of promoting an artist’s work is through social networking; it is simple to do, free and you can reach a worldwide audience quickly.

As my art is mainly music I have found that one of the most effective networks is reverbnation and the reverbnation app within my facebook page. This allows me to upload and share music through paid or free downloads. I can also build a group of fans worldwide of people who are into my genre of music.

I have also experimented with other networks such as twitter and myspace. Twitter is excellent for building contacts and sharing announcements which can be music related or completely random. Myspace is quieter that it used to be so the only way to reach others is to actively add friends and promote my work through messages and status updates; however I find these can go unnoticed so I don't use myspace so much anymore.

I also use youtube, vimeo and soundcloud; not really to promote my music but as a way of storing music and video which can be embedded into other websites. I particularly like souncloud as it has very smart looking music players which actually show the waveform of the track.

I believe the best way to actively promote your work as an artist is to have a presence on as many networks as possible; also to have all these channels linked into a central hub which can be my personal portfolio website.